ultimate luxury
Luxury Entertainment
World-class service

About us

Aspiring to elevate Vietnam
to the global stage

Vision

To become Vietnam and Asia’s leading company in luxury entertainment, investing in international projects and building a sustainable and developing ecosystem.

Mission

To bring distinctive value to each product and service, while delivering international-standard experiences to every customer.

OUR BUSINESSES

Committed to International Standards
Delivering Exceptional Experiences

International restaurants

Song Đế Group specializes in investment, trade, and services, with an ambition to develop international-standard entertainment services that offer world-class experiences to our customers. Aiming to enrich the culinary culture of Vietnam and Asia, Song Đế invests in restaurant projects, strategically partnering with renowned brands from Japan, China, South Korea, and Vietnam.

Song Đế Group specializes in investment, trade, and services, with an ambition to develop international-standard entertainment services that offer world-class experiences to our customers. Aiming to enrich the culinary culture of Vietnam and Asia, Song Đế invests in restaurant projects, strategically partnering with renowned brands from Japan, China, South Korea, and Vietnam.

VIP
exclusive services

Additionally, Song Đế extends its investment into high-end hotels, resorts, residential projects, entertainment, and wellness services, fostering a robust ecosystem for future endeavors.

Additionally, Song Đế extends its investment into high-end hotels, resorts, residential projects, entertainment, and wellness services, fostering a robust ecosystem for future endeavors.

Core values

Foundation
of success

Integrity

We uphold honesty, integrity, and transparency in our collaborations, and value activities that reflect the company’s principles.

Leadership

With a strategic vision and defined development direction, we prioritize our employees as the core resource to lead the company towards sustainable growth.

Collaboration

We build and nurture relationships with our employees, customers, and partners through respect and goodwill, which are key to achieving success and sustainable growth.

Passion

Passion is fundamental to creating value and differentiation at song đế. We continuously strive to contribute and generate positive values through an inspiring work environment and internationally standardized products and services that bring excitement to employees, customers, and partners in every experience.

Trust

We believe that trust is crucial for establishing strength and cohesion within the company. At song đế, trust is built and strongly affirmed both internally and externally.

Brand story

Inspired by the map of Vietnam and the unity of its three regions – North, Central, and South – the iconic S-shaped landmass is integrated into Song Đế Group’s logo, symbolizing national pride, cultural identity, and the aspiration to elevate Vietnam’s standing on the global stage. Furthermore, the S-shaped symbol with the intertwined letters S & Đ represents our unwavering commitment to sustainable partnerships and the continuous creation of enduring value for future generations.